Samsung Electronics South Africa has launched its first 4G-enabled Tizen-powered mobile device, the Samsung Z2. Built on the Tizen platform, the Samsung Z2 caters specifically to the requirements of new smartphone users who are transitioning from using feature phones.

Driven by the success of the Z1 and Z3 and taking forward the smart, fun and simple attributes of the Tizen platform, the Samsung Z2 has been customised to offer unique value to South African consumers. The device has an optimised processor that results in less battery drainage, a 5MP camera with flash, ideal for users wanting to snap ‘selfies’, while it also offers them access to social media platforms.

“Samsung Z2 makes 4G accessible and relevant to the unique needs of feature phone users and first time smartphone buyers. It brings consumers a fast and affordable mobile Internet experience that will democratise 4G usage in the country,” says Craige Fleischer, Director of Integrated Mobility at Samsung Electronics South Africa.

The user interface on the Samsung Z2 is simple and easy to operate, offering faster and smoother performance when combined with the Tizen platform. The phone itself is powered by a 1.5GHz Quad-core processor, 1GB RAM and 8GB internal memory, which is expandable up to 200GB with a microSD card. In addition, it features dual SIM support and delivers a seamless and user-friendly experience, fuelled by a 1500mAh long-lasting battery. This is further boosted by the unique ‘Ultra Power Saving mode’, which keeps the device operational, even at minimal battery levels.

Thanks to a superior 4” WVGA screen, users can enjoy games, videos and other multimedia content to the fullest, with superior resolution. The Samsung Z2 gives an effortless mobile experience with the Tizen OS and clutter-free, intuitive interface making it easy to understand and use. It also offers an Ultra Data Saving mode, which saves up to 40% of mobile data by blocking unnecessary background applications from data consumption and by data compression technology.

“We are delighted to be able to bring Samsung’s much-awaited Z2 handset to the South African market; providing an affordable handset that has a range of fantastic attributes, not the least of which is its 4G capability. This alone puts it in the company of some of the best smartphones available today,” concludes Fleischer.

The Z2 is available for R 1,099.

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